A whole week dedicated to turn the right to survival and development of children up to six years of age into a priority in the agenda of Brazilian municipalities. From November 4 to 10, the cities of Apiaí (SP), Itaoca (SP), Jacareí (SP), Cubatao (SP), Ijaci (MG), Pedro Leopoldo (MG), Santana do Paraíso (MG), Cabo de Santo Agostinho (PE) and Fortaleza (CE) will articulate the government, civil society and private initiative to conduct activities related to early childhood.
The core of 2013 edition will be "Together with early childhood", aimed at strengthening the actions worked throughout the year in each location, adding new partners and touching the feelings of a larger number of persons. Activities will be conducted in the public and private facilities of workshops involving pregnant women, parents, children and adolescents; seminars and conferences directed to health, education and social welfare professionals; babyslings; breastfeeding; movie sessions with debate; baby stroller rallies; and baby strolling, among others.
"We'd like to put early childhood at the center of attention and of actions of communities and government authorities", says Francisco Azevedo, executive director of Camargo Corrêa Institute (ICC). The nine selected cities have already joined the Ideal Childhood Program under ICC initiative, aimed at complementing and strengthening the actions developed by local authorities and organizations of the civil society with respect to babies and little children in those locations where companies of the group operate their plants.
The first time when cities received the Baby Week event was in 2013, the year that became part of the permanent actions of the Ideal Childhood Program. The event reckons upon the support of InterCement and Camargo Corrêa, in partnership with the United Nations Children's Fund (UNICEF) and Maria Cecilia Souto Vidigal Foundation.
Camargo Corrêa Institute helped constructing the action plan to mobilize and sensitize organizations as well as the local authorities of each municipality. The initiative is inspired by the Baby Week held in the city of Canela (RS) since 2000. About 200 municipalities throughout Brazil have already held the event, which does not follow a fixed timetable.
About the Camargo Corrêa Institute
Camargo Corrêa Institute (ICC) serves the communities where companies of Camargo Corrêa Group have their operations. Its mission is to articulate and strengthen those organizations that contribute to the complete formation of children, adolescents and youngsters, aiming at a sustainable community development. To that effect, four social programs have been defined: Ideal Childhood, Ideal School, Ideal Future and Ideal Volunteering. Complementary projects are idealized for each of those programs.