Monday, September 23, 2013 - 11:47

Person Museum holds an expedition to Pedro Leopoldo

The private social investment project of InterCement and
Camargo Corrêa Institute will be the subject of a documentary film

Quinta do Sumidouro and Fidalgo are communities that are part of the city of Pedro Leopoldo-MG and that despite both being small villages, they feature a remarkable culture while recording lots of stories. In order to record the life stories of residents and the region, the Person Museum, together with Camargo Corrêa Institute (ICC by its Portuguese initials) and InterCement gave created a project of cultural memory of the region.

This initiative, which is being supported by the State Secretary of Culture, the State Park of Sumidouro and the community, will keep a video record of life reports of people knowledgeable about the city history and linked to Brazilian traditional cultures. The goal is to bring the regional culture of Congado near the communities surrounding the InterCement plant. As part of the project, a documentary film will be produced that will bring together, in addition to the testimonials and images of the site, the collection of histories resulting from the methodological qualifying of the community youth.

The social activities of InterCement and ICC in Pedro Leopoldo began in 2007 with the implementation of projects aimed at improving the quality of life of children in the 0 to 6 year-old bracket. Last year, such activities were studied by the Dom Cabral Foundation, one of the most renowned entities in Brazil, as an example of the private social investment due to the good results then achieved. The academic study shows how InterCement activities created an outlook of standalone development in the city, through community participation and the involvement of public entities. This work is gathered in the publication of "New Frontiers of Social Investment: A learning Experience". The study indicated that the relationship between company and community was remote, though starting to change with the implementation of various social projects.

About the Person Museum

An initiative aimed at democratizing the construction of a social memory through the enhancement of the life history of each and every person of the society. The collected material is organized and disseminated by such cultural products as books, exhibitions, documentaries, sites etc., to be subsequently used in social-cultural projects, to collaboration with the transformation of culture and values, promoting the dialog and contributing to the diffusion of individual and collective memories. In its 20 years of operation, the Person Museum inspired the creation of three other museums, in Portugal, Canada and in the US. Today it has a collection of 15 thousand testimonies of life stories, as well as 72 thousand documents and images that tell the history of institutions, cities and of various social groups.

About the Camargo Corrêa Institute

The Camargo Corrêa Institute (ICC) operates in those communities where companies of the Camargo Corrêa Group are in operation. Its mission is to articulate and strengthen organizations that contribute to the full education of children, teenagers and young people, aiming at sustainable community development. To that effect, four social programs have been defined: Ideal Childhood, Ideal Schooling, Ideal Future and Ideal Volunteer. Specific projects are idealized to complement each program.